Arohana Ventures

Build what moves us forward.

Arohana Ventures is an independent company building businesses around meaningful problems. Today, we’re creating AI products that turn complex information into clearer decisions.

Current work

Now building MetricPilot and TripOrganize

Arohana is a small, early company: one founder and two products. It builds and runs its own businesses rather than investing in others. More may follow.

MetricPilot budget screen. It recommends raising a campaign’s daily budget from $111.39 to $133.66, explains that the model’s next-dollar return is above the plan’s bar, and lists what to do, the expected result, and when to review the change.
Real MetricPilot screen, using the app’s built-in fictional sample data.

MetricPilot

Private beta

Understand how your marketing is really performing, and know which budget change to make next.

For small businesses that advertise on several channels without a full-time analyst.

  • Every recommendation shows its reasoning, its evidence and what it couldn’t account for.
  • It never changes your ad accounts. You approve and make every change.
Explore MetricPilot (opens in a new tab)

TripOrganize

Live on the web · iOS app coming

Turn scattered travel planning into one organized trip that everyone shares.

For families and friend groups planning across chat threads, spreadsheets and confirmation emails.

  • One link lets everyone vote on stops, comment and ask the group’s AI chat.
  • Forward a booking email and the reservation lands in the right trip.
Explore TripOrganize (opens in a new tab)
TripOrganize itinerary for a demo family trip to Portugal. Each stop, such as a Pastéis de Nata workshop, shows its time and estimated cost with buttons for the group to vote, ask a question, or move it to another day.
Real TripOrganize screen from a demo trip. Costs are estimates.

The name

ārohaṇa आरोहण

Sanskrit for ascent or rising. In Indian classical music, it is the ascending scale. We take it as a working philosophy, not a translation:

Progress through thoughtful creation.

Rahul Bhole outdoors at sunset among Joshua trees, wearing sunglasses and a navy fleece.

Rahul Bhole

Greater Seattle Area, Washington

Experience
15+ years across product, data science, marketing analytics and software engineering. Most recently, product for advertising bidding and ML optimization at Expedia Group.
Education
M.S. Business Analytics, Arizona State University. MBA, JBIMS Mumbai. B.E. Computer Engineering, VJTI Mumbai.
Rahul’s profile on LinkedIn (opens in a new tab)

A note from the founder

I’m interested in what happens after the dashboard.

At Expedia Group, I built dashboards and alerts to help teams spot changes in performance and understand what was driving them. Later, I worked with machine learning scientists on systems that translated business goals into real-time bidding decisions.

That work shaped how I think about products. Understanding what happened matters. Deciding what to do next means weighing incomplete information, making tradeoffs, and knowing when to revisit a decision.

Small business owners make those calls every day, often without a team of analysts behind them. That’s the problem I’m working on with MetricPilot. A budget recommendation should explain its reasoning, acknowledge what the data cannot tell us, and give the owner a way to judge whether the change worked. The calculations run in code; AI helps explain the results. The owner makes the decision.

TripOrganize grew from a more everyday frustration: planning a trip when the details are scattered across messages and booking emails, and everyone has a different preference. It brings those pieces together so people can make a plan and enjoy the trip.

These are different businesses, but both reflect something I care about: making complicated decisions easier to work through.

Arohana gives me room to keep exploring that idea—and others. Some of what I build will use AI. Some may take a different direction. I want each business to solve a problem I understand well enough to make something useful.

Rahul

Let’s build something worth pursuing.

I’m interested in conversations with people facing difficult problems, potential collaborators, and partners who see a connection with what we’re building.

Email goes to contact@arohanaventures.com. For help with a product, please use that product’s own site.